How Can Your HR Benefit From Using Video?

Video is arguably one of the most valuable tools in marketing. But did you know that its advantages go far beyond its marketing possibilities? More and more companies are hiring video production companies in New York, NY to create their human resources department videos to engage with their employees effectively.

Right now, there’s a high probability that your HR department is already using video. HR teams all over the world have already started this strategy. If your company still can’t see the beautiful outcomes of this kind of employee engagement and innovation, you’re bound to get left behind by your competitors. With the power of video, your HR team can enjoy top-tier benefits geared toward the company’s success.

HR teams have a plethora of video options to choose from.  Below are the kinds of videos your HR can use to make their jobs ten times easier.

Culture Video

Making a video that demonstrates your company’s working culture is a fantastic way to draw in talents.  According to a story from Inc.com, 64% of millennials today would instead earn $40K a year doing work and then enjoy instead of getting paid $100K for doing something they’re not interested in. For this reason, you should emphasize showing them how incredible your company’s culture is instead of focusing on information already provided on your website’s content.

Applicant Bio Videos

Utilizing video for final applicant interviews is a great way to expedite the hiring process and turn down candidates who aren’t a good fit for their potential jobs.  This process wouldn’t require much help from a video production company in New York, NY, since your applicants can make their bio videos themselves. Once your HR has access to a bunch of candidates’ videos, they can choose who’s a good fit for the job.

Employee Interviews

New talents tend to get persuaded much faster if they receive a glowing recommendation from an existing company employee. You can make a video highlighting the opinions of your employees. This video will be critical in convincing new upcoming employees to choose your company over the other companies trying to hire them.

Training/Informational Videos

The onboarding process can be challenging after you’ve chosen to hire new talents. To make training much faster, you can make training videos to expedite the onboarding process and save everyone precious time. The quicker new hires are integrated into the organization, the faster they can take care of their tasks and contribute to the company’s growth. 

Executive Interviews

Executive team interviews are pretty helpful when partnered with employee interviews. Being open about the team’s leadership is critical because it plays a significant role in choosing which business to collaborate with.  Let your CEO, President, or Founder describe their vision for the organization and let candidates motivate themselves.

Employee-Made Videos

Video is a fantastic tool to keep your present staff interested in working with you. One example of what you can do to keep your employees is to set up a video competition. Whoever can come up with new original ideas or faster processes can receive an incentive or a reward for their efforts.

Give Your HR the Power of Video

A video production company in New York, NY, can give your company’s HR the boost it needs. Here at Video Production Co NYC – Mack Media, we have the experts, high-quality equipment, and experience to help your HR team leverage video’s potential to reduce their workload. Contact us today to learn more about our video production services and get a free quote!

Video Production Co NYC – Mack Media

120 E 31st St Apartment 7, New York City, NY 10016

Phone Number: 516-774-4083

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